In 2022, Mattel collaborated with renowned artist Mark Ryden, known as the Godfather of Pop Surrealism, to create a unique line of collectible items inspired by his distinctive style that transcends traditional artistic boundaries. With Ryden's guidance and a wealth of source material—including sketches, drawings, sculptures, and paintings—Barbie designers successfully transformed the surreal essence of the artist’s work into tangible creations within the Mattel modeling studio.

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Ryden's artwork has been displayed in prestigious museums and galleries around the globe. From November 11th to December 11th, 2022, the Kasmin Gallery in Los Angeles hosted the "Pink Pop" Barbie X Ryden collaboration, featuring an array of dolls, paintings, and playsets. He first gained prominence in the 1990s with his innovative painting style known as Pop Surrealism. In 1994, he unveiled "Saint Barbie," which quickly became one of his most iconic works.