2012 Festival

Coachella 2012 marked a major turning point in the festival’s evolution. For the first time, the event was held over two consecutive weekends—April 13–15 and April 20–22—with identical lineups each weekend. The expansion was a response to overwhelming ticket demand and aimed at preserving the quality of the on-site experience without overcrowding. Though some critics initially called it a risky move, both weekends sold out in under three hours, reinforcing its reputation as a global…