Styled by Design - 1

The first doll of the Styled by Design series, created by designer Suim Noh, a Lead Product Designer at Mattel, is inspired by fashion illustrations from the 1970s. The doll is part of the 'Barbie Signature' collection that gives members a priority window (usually 48 hours before non-members) to purchase exclusive dolls promoted on mattelcreations.com. The doll was released on March 22 with a $100 price tag.