The first Barbie for President appeared in 1992, and although the doll differed from the traditional fashion-focused Barbie, it sold over 1 million units in its debut year. Presidential Barbie came with an American-themed dress for inaugural balls and a red suit for Oval Office duties. She's been hitting the campaign trail every election year since. In 2016, Mattel released an all-female ticket featuring a Barbie set with a president and vice president, part of an ongoing strategy to position Barbie in traditionally male-dominated roles.